Company History and Spirit
Founder — Mr. Chiu Hsin-Ji
‘Spring Profit Plating Works’ was formerly known as ‘Yong Fa Hardware – SPRING PROFIT’ surface treatment company. Founded in 1975 by Mr. Chiu Hsin-Ji, the name reflected Mr. Chiu’s aspirations for the company. ‘SPRING’ captures the life and vigor of budding plants in spring – just like a newly established company that is ready to thrive and prosper. ‘SPRING’ was also chosen to convey the impression of a gushing water spring, and when combined with the word ‘PROFIT’, symbolizes the robust growth of the company as it brings an endless stream of wealth to the family. He eventually chose ‘Yong Fa (Forever Profit) Hardware’ over the originally intended, homophonic name of ‘Yong Fa (Spring Profit) Hardware’, to express his wish for the company’s sustained growth and development.
In 1987, ‘Yong Fa Hardware’ was officially renamed ‘Spring Profit Plating Works’, and the baton was passed onto the company’s first President, Mr. Kaven Chiu, and the (then) GM, Mr. Chiu Ying-Chu, who decided to continue using the name ‘SPRING PROFIT’, in honor of the unity and cooperation between brothers that resulted in the success of the family business. Spring Profit’s Chinese name, ‘Rui Xian (Propitious Merit)’, came about one day as the (then) President Mr. Kaven Chiu was carrying out an inspection of the newly built factory grounds with his elder brother. Lifting his gaze to the sky, his elder brother spontaneously remarked, “Propitiousness and Meritocracy”. These words not only became Spring Profit’s Chinese name, top management further recognized the importance of employees to the growth of the company. Only first-class employees can provide first-class service to customers. Therefore, employees are regarded as a part of the family, and great emphasis is placed on their quality and development.
Family values
These words not only became Spring Profit’s Chinese name, top management further recognized the importance of employees to the growth of the company. Only first-class employees can provide first-class service to customers. Therefore, employees are regarded as a part of the family, and great emphasis is placed on their quality and development.
Company Philosophy — To uphold meritocracy, to pursue excellence, to build good relationships, and to be an integrated company.
Company Policy — High Quality, High Efficiency, High Satisfaction